Our Case Studies
Our Case Studies
THE THINKING BEHIND THE WORK
Every Project Starts With A Need
A video or photo is only useful if it has a purpose. These case studies show how BIM identified what needed to be communicated, created the right visual assets, and considered how those assets would be used.
THE THINKING BEHIND THE WORK
Every Project
Starts With A Need
A video or photo is only useful if it has a purpose. These case studies show how BIM identified what needed to be communicated, created the right visual assets, and considered how those assets would be used.
THE THINKING BEHIND THE WORK
Every Project Starts With A Need
A video or photo is only useful if it has a purpose. These case studies show how BIM identified what needed to be communicated, created the right visual assets, and considered how those assets would be used.
Selected Clients
CUSTOMER EDUCATION | VIDEO
Turning Repeated Questions Into a Useful Video Resource
The Need
Radio Systems Integrators Inc.'s (RSI) customers were repeatedly asking questions about common tasks. Answering the same questions took time that could be spent elsewhere in the business.
The Approach
Instead of creating promotional content simply to have more video, BIM focused on the questions customers were already asking.
A series of short explanatory videos was created to demonstrate common tasks and give customers a resource they could return to when they needed it.
What We Created
Explanatory Video Series
Short videos designed around specific customer questions and common tasks.
How It Was Used
The videos were incorporated into:
Customer emails
QR codes within catalogs
Email signatures
This allowed RSI to place useful information closer to the moments customers actually needed it.
The Result
The videos reduced the time RSI spent repeatedly explaining common tasks while giving customers a consistent resource for answers.
"Frankie and Olga exceeded my expectations and continue to be a reliable resource!"
– Todd Sheets, President
CUSTOMER EDUCATION | VIDEO
Turning Repeated Questions Into a Useful Video Resource
The Need
Radio Systems Integrators Inc.'s (RSI) customers were repeatedly asking questions about common tasks. Answering the same questions took time that could be spent elsewhere in the business.
The Approach
Instead of creating promotional content simply to have more video, BIM focused on the questions customers were already asking.
A series of short explanatory videos was created to demonstrate common tasks and give customers a resource they could return to when they needed it.
What We Created
Explanatory Video Series
Short videos designed around specific customer questions and common tasks.
How It Was Used
The videos were incorporated into:
Customer emails
QR codes within catalogs
Email signatures
This allowed RSI to place useful information closer to the moments customers actually needed it.
The Result
The videos reduced the time RSI spent repeatedly explaining common tasks while giving customers a consistent resource for answers.
"Frankie and Olga exceeded my expectations and continue to be a reliable resource!"
– Todd Sheets, President
EVENT COMMUNICATION | PHOTO + VIDEO
Extending the Value
of an Event Beyond
The Room
The Need
Connected Leaders Academy operates an online professional network and wanted more members to see what its in-person events were actually like.
The event itself created an opportunity to communicate the value of gathering in person to people who weren't there.
The Approach
Rather than treating the assignment as simple event documentation, BIM focused on capturing the people, interactions, leadership, and atmosphere that made the experience worth attending.
What We Created
Event Photography + Video Coverage
A coordinated collection of visual assets capturing both the broader event and the individual moments that shaped the experience.
How It Was Used
The finished assets were shared through social media, allowing Connected Leaders Academy to continue showing its online community what happens when members come together in person.
Why It Mattered
An event happens once. The right visual assets give the organization something it can continue using after the room has emptied.
EVENT COMMUNICATION | PHOTO + VIDEO
Extending the Value
of an Event Beyond
The Room
The Need
Connected Leaders Academy operates an online professional network and wanted more members to see what its in-person events were actually like.
The event itself created an opportunity to communicate the value of gathering in person to people who weren't there.
The Approach
Rather than treating the assignment as simple event documentation, BIM focused on capturing the people, interactions, leadership, and atmosphere that made the experience worth attending.
What We Created
Event Photography + Video Coverage
A coordinated collection of visual assets capturing both the broader event and the individual moments that shaped the experience.
How It Was Used
The finished assets were shared through social media, allowing Connected Leaders Academy to continue showing its online community what happens when members come together in person.
Why It Mattered
An event happens once. The right visual assets give the organization something it can continue using after the room has emptied.
SERVICE CLARITY & TRUST | VIDEO
Making A Personal Service Easier To Understand And Trust
The Need
Assisted Living Locators needed a clearer way to show prospective clients what the service provides and give them greater confidence before starting a conversation.
The Approach
BIM focused the production on making the service understandable and personal, not simply creating a polished commercial.
The goal was to give prospects an opportunity to see the person behind the business, understand the service, and become more familiar with the company before reaching out.
What We Created
Video Commercial + Supporting Video Assets
A primary commercial along with branded intro and outro assets for continued use.
How It Was Used
The finished assets were used across:
Email
Social media
YouTube
giving the business multiple ways to introduce the service using the same professional visual message.
What Happened Next
The client reported receiving numerous compliments on the video and interest from potential clients.
SERVICE CLARITY & TRUST | VIDEO
Making A Personal Service Easier To Understand
And Trust
The Need
Assisted Living Locators needed a clearer way to show prospective clients what the service provides and give them greater confidence before starting a conversation.
The Approach
BIM focused the production on making the service understandable and personal, not simply creating a polished commercial.
The goal was to give prospects an opportunity to see the person behind the business, understand the service, and become more familiar with the company before reaching out.
What We Created
Video Commercial + Supporting Video Assets
A primary commercial along with branded intro and outro assets for continued use.
How It Was Used
The finished assets were used across:
Email
Social media
YouTube
giving the business multiple ways to introduce the service using the same professional visual message.
What Happened Next
The client reported receiving numerous compliments on the video and interest from potential clients.
Different Needs. Different Media.
Same Starting Point.
The right solution depends on what your business needs to communicate. Sometimes that's one clearly defined Media Project.
Other times, the opportunity is bigger and requires a more complete visual foundation.
Different Needs. Different Media.
Same Starting Point.
The right solution depends on what your business needs to communicate. Sometimes that's one clearly defined Media Project.
Other times, the opportunity is bigger and requires a more complete visual foundation.
Not Sure What Your Business Needs Yet?
Start with the Business Presence Assessment to identify what's working, where opportunities may exist, and what could make sense next.
Not Sure What Your Business Needs Yet?
Start with the Business Presence Assessment to identify what's working, where opportunities may exist, and what could make sense next.
Excellence Shouldn't Go Unnoticed.
Excellence Shouldn't Go Unnoticed.
Excellence shouldn’t go unnoticed.
Connect
(571) 454-8133
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Excellence shouldn’t go unnoticed.
Connect
(571) 454-8133
BASED IN THE DMV • SERVING NATIONWIDE